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Patch Partners Supports Small Businesses in Lilburn

AOL Chairman and CEO Tim Armstrong gives advice to small business owners via Patch Partners.

There are many small businesses in Lilburn. Some of them may be places you and your family frequent, businesses that have been in Lilburn for as long as you can remember. And some may be your go-to places instead of national chains.

AOL Chairman and CEO Tim Armstrong may stand behind a global brand, but he believes in the power of small businesses. In his recent interview with Patch Partners, a website connecting business owners to Patch in local communities, he offered his insight into what can set a small business above the rest of the competition.

Small businesses can hold a lot of power if they are intuitive with their customer base, Armstrong said.

“Small businesses can be nimble and can have intimate relationships with their customers. Knowing what their customers want is a very big advantage.”

Armstrong also noted that real success lies in what your business offers that the competitors do not.

“The advice I would give is the same advice I give myself—how do you create a differentiated and time-saving experience versus your competition? If a consumer cannot tell another consumer what unique benefit you offer, you might be missing an opportunity,” he said.

What are some of the most notable and treasured small businesses in the Lilburn area? What are their success tips?

Another way to support locally owned small businesses is to participate in American Express's Small Business Saturday on Nov. 24. Last year, over 100 million people participated in this day dedicated to supporting small businesses.

There are more articles and interviews about small businesses on Patch Partners, where you can also sign up for the Patch Partners newsletter and Patch Partners Twitter feed to stay better informed, grow your small business and strengthen your community.

TELL US: If you are a small business owner, did you find this information useful? If you are a patron of small businesses, do you agree with this advice? What are your favorite local businesses, and why?

Rethinknow November 01, 2012 at 08:20 PM
Thanks for pointing that out. We all need to think along the lines of buying local. By purchasing form local sources we actually bring revenue Back to our community. Here’s a suggestion: Start with Lilburn and if what you want is not available go to one of our neighboring communities. If at all possible don’t purchase online.. Support our local merchants and service companies. Maybe if we start doing it the City officials will also. Maybe the DDA can find a local printer. Maybe the City can find a website developer, at least in Georgia. Or, perhaps a company to monitor our alarm ordinance compliance that is closer than 800 miles. Should we decide to re brand Lilburn maybe we could find a company closer than Dallas, Texas that is to do it. I actually found an example recently. A South Carolina county that uses a website developer in the same county. WHAT A CONCEPT. And by the way the website doesn't put you to sleep. Check it out. http://colletoncounty.org/

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